Analytics and Strategy | Marketing Enablement | Offer Management | Digital Messaging | Media Measurement |
||
  |
||
|
Today's consumer is short on time and long on choices. And, people are different in how they consume messages and content. Many still prefer email, while some have migrated completely to mobile or tablets. You need a partner that can distribute your optimized content through any messaging channel. |
||
We support sophisticated channel preference management and channel analysis to help you determine the optimal manner to distribute your content through any channel. And, channels are also inbound! Meet them in call centers or at point of sale or in person! |
Messaging must be optimized by channel. The message you deliver to your call center or point of sale rep to drive engagement is different than the message you send directly to the consumer on their smartphone. We understand this and allow offer optimization specific to the channel and to the persona with specific messaging. |
|
We address each message through management of unique digital content, large offer sets, message libraries and multiple targeting criteria. Consumers benefit from more relevant and timely messaging with greater efficiency. You benefit from higher conversion rates and consumer engagement. |
||
 Percent of mobile data subscribers who saw an ad and responded to it by sending a text-message, clicking on it, or calling a specific number. More statistics 
SOURCE: Nielsen Research |
 |
|
   |
© 2012 Pluris inc. All Rights Reserved |
|
